I'm an accomplished Graphic Designer with a wealth of Ad Agency experience spanning more than two decades. I love the process of refining and shaping abstract ideas into tangible expressions, creating brand identities, crafting advertising campaigns and producing key visuals that resonate and engage. Every brief is a different challenge and opportunity to form or refine something compelling & distinct.

I have been fortunate enough to contribute to campaigns for prominent brands such as American Express, Hilton, Halfords, ASDA and British Airways, as well as lend my expertise to projects for renowned companies like Coca-Cola, Sprite, and Asahi. I've also played a key role in creating and refining the visual identity and brand assets of smaller businesses. My experience has helped me to develop a strong design skill-set, and an ability to collaborate and adapt my approach to meet the specific needs of each client and project.